[Sacramento: CA]: By the author, nd (ca 1977.). First edition - Separate publication of an essay which originally was included in "The Study of American Culture/Contemporary Conflicts." Examines female stereotypes in the media, in advertising, and in popular and high arts. Illustrated with photographs and drawings. pp 122-176 . The author grew up in a Finnish immigrant community in the Upper Peninsula of Michigan, was the first to receive a doctoral degree in Cultural Studies from the University of Michigan and was a leader in the ASA Commission on the Status of Women.